Healthcare Goes Virtual: Improving the Patient Engagement Experience

It’s time to say goodbye to fee-for-service models of patient care! The healthcare world is taking a giant leap towards value-based care, and with it, the way medical practices are paid for their work. The days of quantity over quality are coming to an end. No longer will practices be reimbursed by how many patients they encounter, despite health outcomes or costs associated.  Now, providers must shift focus to engaging patients in their care. As I mentioned in this blog post, patients are becoming actively involved in their care. They’re doing their research, they’re asking questions, they want to gain ownership over their wellness. You’ve probably heard terms like “population health” and “the patient experience”. Think these are just hashtags trending on Twitter? Think again. They’re here to stay, and health organizations must plan accordingly.

As more and more providers search for solutions to not only meet the needs of their patients, but also increase workflow efficiency and meet health quality measures, patient portals are taking center stage. So, what's all the hype about? Patients portals are an incredibly powerful way to connect patients, providers, and administrators through a secure online website, giving them access to certain personal health information from anywhere with an Internet connection. But really, the value goes much deeper than that!

Promotes better patient outcomes

When users have access to a patient portal, it creates the opportunity for more coordinated care between physicians, clinicians, and their patients. Patients with chronic conditions that require long-term treatment can be monitored more closely when they’re out of the facility, allowing for remote care and the ability to build a schedule based on the individual’s specific needs. This way, not only are both parties interacting in a meaningful way, the patient is also saving time and preparing themselves for future encounters.

Automated tasks

Among the many benefits patient portals offer users, they make the lives of administrators and medical staff easier as well. Scheduling, communicating, and ordering are suddenly automated, creating sleeker daily operations. Now, administrators and staff have more dedicated time towards high-priority tasks.

Convenience for both patient and provider

For a patient, the possibilities are endless. They can set up their own appointments, pay a bill, view their medical history, ask their provider questions, or even refill a prescription if needed. For providers, you’re saving yourselves a lot of administrative burden by essentially offering self-service to your clientele. ImagineSoftware recently created a solution called ImaginePay, a mobile-friendly patient payment portal that allows patients to make their medical payments in 5 simple steps. This way, providers are paid in a timely fashion, and patients can make their payments anywhere there’s an internet connection over a secure user-friendly platform. Not only are medical practices conveniently automating the payment process, they’re also boosting provider to patient engagement in a meaningful way.

Building Patient Relationships

So, not only do these portals enhance patient-provider communication, they’re actually empowering the patient, enabling them to take the reins. As a provider, imagine what kind of value that could add to your organization. You’re making it easier for patients to be involved in their own care, improving outcomes, and ultimately forming long-term relationships. At the end of the day, that’s what it’s all about – building relationship with your patients, not just bolstering their loyalty. Interested in learning more about ImaginePay? Visit our website for more info.

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