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Social Engagement for the Medical Industry

In this ever changing landscape of social media, the medical world is seeing the benefits of using social media as a marketing tool. Many physician groups are using Facebook, Twitter, and blogs to grow their practice and earn patient referrals. From the small country doctor, to large hospital groups, the use of social media is becoming a powerful way to engage patients.

So what is social media and how can it help my practice? Social Media is, in its purest form, interaction among people and is used to share opinions, ideas, hopes, dreams, and fears. It is an open door into their lives inasmuch as they allow it, creating a unique opportunity for a medical provider to be able to engage their patients. Engaged patients are more likely to follow the advice of their medical professional, keep appointments, seek out new information on their health, and therefore, have better medical outcomes. Using social media allows your practice to be active in the care of your patients outside of the typical visit.

Through the use of Twitter, Facebook, and the multitude of physician rating sites you can provide valuable information directly to a multitude of people without being intrusive. Examples could be as simple as a tweet reminding your followers to use sunscreen on a holiday weekend, or placing a post about a new medication or treatment on your Facebook site. You could write a blog on some of the cutting edge treatments available for your specialty or can be as simple as wishing your patients a happy birthday. Subliminally your patients will then have you top of mind and will most likely have a higher degree of regard for you. As a medical provider you have a front row seat into some of the most personal aspects of your patients’ lives and is a vehicle for you to be on the forefront with them and no longer out of sight or out of mind.

While it was slow to adopt, the healthcare industry is quickly moving towards social media as an avenue to not only market, but to have a meaningful impact on the lives of their number one asset- their patients.

Social media is most likely already a part of your patients’ lives. While they are “Tweeting” and “Liking”, you have an awesome opportunity to engage and empower them to become involved in their health. The returns for both you and your patients are immeasurable. Here at IMAGINE, we are committed to helping you navigate this ever changing world of social engagement. Feel free to contact me directly for more information on how IMAGINE can develop a strategy for you to become a more social part of your patients’ lives.




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Selecting a Medical Practice Management System

Imagine Software Helping Manage Medical Billing PracticesSwitching practice management systems can be an extremely difficult decision. Choosing which medical software to implement, learning a variety of new medical billing processes, and trying to make everyone happy about the change are just a few of the challenges organizations can encounter. More often than not, an upgrade in technology will pay off in the long run, but getting through the process itself can be, well, a process. Here are some helpful steps to get you started when searching for a new medical practice management system -

1. Establish a team who can assess your medical practice needs

2. Evaluate the entire patient and claims revenue cycle

3. Determine essential software features and functionality

4. Identify software vendors to consider

5. Request a formal proposal and schedule system demonstrations

 






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PBS West Interview

PBS West is a small billing company specializing in radiology and also several hospital-based practices in our regional market. It is so easy to be taken with the next generation computer systems, which Imagine very much represents. 

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ImagineSoftware Unveils Imagine EFX for Global Billing Performance

Charlotte, NC - ImagineSoftware, a leading provider of medical billing solutions, announces the first look of Imagine EFX, the next version and 11th generation of its practice management suite.

Developed on a completely interoperable framework, Imagine EFX allows the system to be expanded on its secure, privacy-centric and ubiquitous platform.  EFX methods include browser-based, virtualized, native app, and enterprise presentation.  All methods are designed for simultaneous, multi-user, multi-mode environments and performance, providing optimal experience and efficiency to Imagine users from a variety of locations in real-time, all with advanced quality, speed, and security.

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Imagine Case Studies

Lancaster Radiology Associates, LTD.

Lancaster Radiology Improves Days in A/R With Imagine     ABOUT LANCASTER RADIOLOGY ASSOCIATES, LTD. Doctors: 27 Yearly Procedures: more than 500,000 ImagineSoftware Customer Since: November 2007 Contact: Connie Mowery Solution: Imagine Practice Management...

06-04-2014 Hits:3058 Medical Billing Case Studies

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Management Services Network

MSN Moves Toward the Future with Modern, State-of-the-Art Billing System from Imagine     ABOUT MANAGEMENT SERVICES NETWORK Scope: Over 120 clients in more than 26 states Specialties Billed: 15 Imagine Customer Since: June...

06-04-2014 Hits:2110 Medical Billing Case Studies

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Delaney Radiology Interview

Delaney Radiology has been in business almost 25 years. We currently have 21 radiologists and two imaging centers. We also read at five different hospitals. Since implementing Imagine in October...

27-01-2014 Hits:1490 Testimonials for Imagine Software

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PBS West Interview

PBS West is a small billing company specializing in radiology and also several hospital-based practices in our regional market. It is so easy to be taken with the next generation...

25-01-2014 Hits:1816 Testimonials for Imagine Software

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Awards and Recognition Surpassing Software & Service Standards

Charlotte Business Journal Award

Corporate Volunteer Program, Imagine Gives

Microsoft Gold Partner Program

Gold Certified Microsoft Partner & Developer
inc5000 list award

Inc's Fastest Growing Companies

Awarded in years 2009, 2012, 2013 and 2014

The Grant Thornton Award

Awarded the Newly Released Feature

Imagine Recognition

ImagineSoftware
8757 Red Oak Blvd.
Charlotte, NC 28217
Tel: 704.553.1004
Fax: 704.553.1006
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